Nich Bikes is a boutique cycling brand renowned across Asia and Australia for delivering race-ready performance, precision craftsmanship, and unmatched value. Now available in New Zealand, Nich offers Kiwi cyclists the chance to own a bike that’s as unique as their riding style.

Born From Passion. Built With Purpose.
Nich began in 2010 in Bangkok, Thailand—founded by cycling enthusiast and former documentary photographer Chinatip “Chin” Boonchokhirunmetha. What started as a passion project assembling bikes at night quickly grew into Thailand’s first homegrown performance cycling brand.
Chin’s mission was clear: create bikes that deliver elite-level performance, artistic craftsmanship, and accessible pricing—without compromise.
Proven at Every Level.
From elite triathletes and competitive road racers to passionate weekend warriors aged 17 to 75, Nich bikes are trusted across disciplines and continents. Our frames are built to perform—and priced to deliver better value, often 30–40% below similar top-tier brands.


Design Meets Performance
Nich bikes are built for aerodynamic efficiency, ride quality, and bold aesthetics. Every model is shaped by rider feedback and real-world testing, blending modern tech with handcrafted precision. Choose from carbon or aluminum frames—many with internally routed cables, integrated cockpits, and proprietary tube shapes for maximum speed and stiffness.
Test Ride the Hype
Now’s your chance to ride a Nich in New Zealand. Book a call to start your custom build consultation—and discover why riders around the world are choosing Nich.
Once your design is locked in with a 20% deposit, your custom Nich is built and delivered in just six weeks. No delays. No shortcuts. Just handcrafted speed, on your terms.